Is this AI company preparing for a world without jobs?

October 22, 2026

AI for Real Estate Investors.

Brandon Turner’s weekly guide to using AI for a better life through real estate investing.

Hey - Brandon here!

There's some big updates in this week's newsletter. PLUS there's a special invite from me at the end of this newsletter :)

Let's get into it...

In This Issue

The massive announcement (and financial commitment) by Anthropic and what is means going forward
ChatGPT Ads could be a perfect opportunity for real estate investors
A reader built a workflow that emails the county clerk, pulls foreclosure data, and lands a deal summary in his inbox every week without him touching it
I built a team of AI bots inside Slack to work directly with my human team. Here's what that looks like..

This Week in AI

Anthropic Is Setting Aside 5% of Its Stock for a Public Benefit Fund Ahead of Its IPO

Anthropic, the company behind Claude, announced it will commit 5% of its shares to a new Anthropic Public Benefit Fund, pending stockholder approval. The stake can grow by another 2% at the board's discretion for every 50% rise in the company's value. The fund is structured as a wholly owned LLC rather than a traditional nonprofit, which Anthropic says gives it room to make large donations or send money directly to specific groups of people. Labor market disruption is the example the company named explicitly, and it has already put $200 million toward studying that problem. When you fold in earlier co-founder pledges and an employee equity-matching program, Anthropic says roughly 20% of its shares will be pointed toward public benefit purposes.

This is governance news more than product news, and it lands right as Anthropic is reportedly preparing to go public, possibly as early as November, at a valuation multiple sources put above $1 trillion. Anthropic CEO Dario Amodei has described the AI industry as facing "fundamentally a crisis of trust," and this move sits squarely in that context, as big AI companies face pressure to show they are actually thinking about what their technology does to workers and to society broadly. Who decides where the money goes, and what the exact valuation milestones are, has not been disclosed yet. But at a $1 trillion valuation, those commitments would represent roughly $200 billion in equity today. For reference, that’s more than the annual GDP of Ukraine...

Sources: gautamparab.com, aibusinessweekly.net, anthropic.com, cnbc.com, apnews.com, bbc.com, investing.com, forbes.com, techcrunch.com, theverge.com, wsj.com, CNBC Television

Anthropic Just Launched Claude Duet, Its Answer to the Flood of Personal AI Agents

Every major AI company now has a personal agent. OpenAI has Dots, Meta has Muse, xAI has Grok Bot, and now Anthropic has Claude Duet, a research preview that runs 24/7, connects to your email and calendar, and works in the background even after you close the app. Message it like a person, typed or spoken, and it handles the work. Each morning it scans your inbox and calendar, surfaces what needs your attention, and drafts replies for your review. Through the day it sends updates and flags anything that needs a decision. And before it does anything consequential like sending a message, making a payment, or signing a document, it asks you first. That last part is very Anthropic. Harder guardrails than most competitors, and that's intentional.

What’s most exciting here is having an agent inside a workspace you already use. Claude is one of the frontrunners for knowledge work so this agent has been long anticipated by Claude users. If Claude is already your go-to tool, you’ve now got another reason to stay there. Shared knowledge, shared usage, one account. Less jumping between tools or explaining your business all over again and more memory in one place. With the major AI companies rolling out agents over the past couple of months, this race is just getting started!

Sources: Manual, venturebeast.tech, support.claude.com, support.claude.com, support.claude.com, support.claude.com, puntivo.help, finance.yahoo.com, projectfresh.com, trendingtopics.eu, store.fan, gamma.app

ChatGPT Now Has Ads in 89 Countries and Over 100,000 Advertisers Have Already Run Campaigns

Most people have no idea ChatGPT even runs ads. OpenAI launched advertising on the platform in February 2026, and eight months later over 100,000 advertisers have run campaigns there. The platform just expanded to 89 countries and is already pulling in more than a billion dollars in annualized revenue. The audience is enormous: 1.2 billion people use ChatGPT every week, and a 2026 Goodwater survey found that among daily AI users, 37% now start their searches with an AI assistant versus 32% who still open Google first. Ads only appear to users on the free and low-cost tiers, not paid subscribers, so the ad-exposed pool is still limited. Costs have already dropped from a $60 CPM at launch to roughly $10 to $25 today.

This is the early-Google-Ads moment. When people searched Google in 2002, a tiny slice of advertisers showed up while everyone else watched from the sidelines. The ones who tested early got years of cheap, high-intent traffic before prices climbed. Home services, travel, and e-commerce are the categories sources identify as best suited right now, because the people seeing these ads are actively comparing options and deciding. For real estate investors, this could become another way to reach motivated sellers. If you’re already running Facebook ads or putting up billboards to find people who need to sell their house quickly, consider where those sellers might turn for advice. Someone asking ChatGPT, “How can I sell my house fast without making repairs?” could be exactly the person you’re trying to reach. Ads could put your business in front of them while they’re actively weighing their options.

Sources: wordstream.com, Manual, ppc.land, opentools.ai, performancemarketingnews.com, mediamorpheuspress.com, geafirst.com, help.openai.com, overtintelligence.co, staxxer.com, marincea.com, searchengineland.com

From Our Desk

BetterLife Real Estate Funding

10 Properties and $810,000 to Reinvest.

A Tennessee investor owned 10 rental properties worth $4.16 million. They wanted to use some of that equity to buy more rentals while keeping their existing portfolio cash flow positive.

BetterLife REF structured a single $2.7 million cash-out refinance across all 10 properties at 65% loan-to-value, consolidating the financing into one loan.

The investor walked away with $810,000 in net cash and began looking for their next purchases. The existing portfolio remained cash flow positive, with a 1.27 debt-service coverage ratio after the refinance. All 10 properties were refinanced through one loan, giving the investor $810,000 for their next purchases without juggling 10 separate refinances.

Could your portfolio help fund your next purchase?

Learn More about BetterLife REF

My AI Rabbit Hole

How I’m Using AI This Week

It may not always be about real estate investing — every week I share the AI rabbit hole I’m personally going down.

This week I built a whole team of Grok bots inside Slack so my AI agents and my human team are all collaborating in one place. One note: Adding GrokBot to Slack does require a "Enterprise Plan" but dont let that scare you away. Its cheap and much cheaper than another full time employee. Check it out!

▶ Watch the walkthrough (4 min) · opens in Loom

Case Study

Automated Foreclosure Tracker Surfaces Deals and Analyzed My Competition's Buy Box

Submitted by Harrison Rosenbaum (@h__rosenbaum)

What it does

Every Thursday, a workflow I built with Claude emails the county special proceedings clerk automatically to request their updated foreclosure tracker. When the response comes in, Claude finds it in my inbox, pulls the data, analyzes it, and sends me a summary of new upcoming foreclosures, upset bids, and anything that hits my criteria. The whole thing runs without me touching it.

The problem

The county runs their foreclosure tracking the old-school way. An Excel file sitting on a shared drive. You have to email them during business hours to get them to send it, and then you're staring at a massive load of data you have to sift through yourself. Half the time I'd forget to send the email, or I'd miss the window. Even when I did get the file, going through it took significant time.

How I built it

I started by just talking to Claude about analyzing the sheet. But the data got stale fast, so I asked Claude to set up an automated email to go out to the special proceedings clerk every Thursday at the same time. Then I had it watch for the response in my email, pull the data automatically when it came in, and run the analysis. That conversation is basically how the whole workflow got built.

The result

Now I get a weekly analysis of new foreclosures, upset bids, and anything matching my criteria without having to remember to ask for it or dig through a massive spreadsheet. Claude also went back through all the historical foreclosure data to 2023 and told me who my biggest competition is in the county, and it reverse-engineered their buy box. That piece alone changed how I think about which bids are worth pushing on and which ones I'm likely to get outbid on by the bigger buyers.

Are you using AI in your business? We want to hear about it. Tell us more here.

Prompt of the Week

Steal this one. Paste it into ChatGPT or Claude and make it yours:

The Prompt

“You are a hard-nosed market analyst who gets paid to tell investors when a market looks better on paper than it does in real life. Here is the market I am evaluating and the data I have pulled: [paste city or submarket, median rents, vacancy rates, recent sale prices, population and job growth figures, and any local news or notes]. Do not validate my thesis. Find the three signals in this data that contradict the headline story, and for each one tell me what a realistic bear case looks like for rents and values over the next 24 months. Then rank the three data points I am treating as reliable that I should actually verify on the ground, and give me the exact source or contact type I should use to check each one. End with a one-paragraph verdict: what this market actually is versus what investors are telling themselves it is.”

One more thing:

I want to personally invite you to join me next Wednesday, October 28 at 4pm PT (7pm ET) for workshop on How to ACTUALLY Use AI to Scale Your Real Estate Portfolio!

I'll be interviewing real operators who are putting AI to work in their business and will share my process for identifying where to implement AI first in your own business.

As a thank you for being a subscriber, use code NEWSLETTER at check out in the next 48 hours for 50% off the registration.

Learn more and register here!

Your business won’t be taken by AI. But it will be taken by the investor down the street who figured it out first. Don't let that be you.

See you next week,

To a better life,

Brandon Turner • BetterLife Real Estate Funding

P.S. Looking for funding on your next investment? Get a quote from BetterLife Real Estate Funding today. Get a quote →